Posts Tagged ‘Book Launch’

And the countdown begins….

Wednesday, September 15th, 2010

I’m officially on a countdown! 9 days until publication and exactly two weeks until the launch party. It has suddenly occurred to me that I have no celebration arranged for the day that I finally become a published author. WHAT an oversight. I think it’s because actually, nothing will really be happening for me that day. I know the book will be released, but that’s like knowing that Boris Johnson is alive and out there somewhere – it’s interesting and terribly exciting but has little impact upon me. Unfortunately. I’d be more likely to organise a celebration if he were going to come along to it.

Yesterday was a VERY good day for me. I am still smiling this morning! The first good thing that happened was that I heard that www.chicklitreviews.com ‘really enjoyed’ (and I quote) my book! This came as an absolutely massive relief to me; I’d been scared ever since I read a bad review on their site. It struck terror into my heart in case mine got the same treatment. They are entitled to post bad reviews obviously, this is a subjective thing, and in fact I would wish them to do so because it makes their reviews very genuine ones and therefore reliable. A book should get what it deserves. I’m just rather keen that mine deserves niceness for its first review, poor thing. But it seems that it will, as I heard via the veritable jungle of drums that is Twitter. Tweeting is a skill, I have learned. It’s like being involved in one massive conversation and you must learn where, when and how to interject and add your thoughts. I’m a bit annoyed with it at the moment though because people keep un-following me, and it won’t tell me who which is frustrating. It alerts me via email every time someone new follows me, but when tweeple (nauseating word but I’ve never used it before so I’m going to on this occasion) drift off, Twitter’s lips are sealed. I wouldn’t mind, but I just want to know WHY they un-followed. Did I annoy them? Offend? Irritate? Or did I simply manage to bore them away???? It’s a mystery to me.

The second piece of good news was that fifty copies of my book have been ordered THIS WEEK! Bearing in mind it was Tuesday when I got this news, which counts as early in the week in anybody’s view, AND this is pre-publication, it does sound promising. As ever I am hugely grateful to anyone who has made the effort to order it. It means a lot to a debut author! Plus by my reckoning I have access to approximately another one hundred people that I can coax/cajole/bribe and ultimately force into buying it. This not a mercenary outlook you understand (fat chance of that on royalties) but just to raise my profile a bit.

The guest list for my launch event is looking pretty healthy too. I’m pleased with progress so far. I’m managing a good balance between personal friends and more ‘professional’ attendees (not that my friends aren’t professional) plus some people are coming whom I haven’t seen in ages and I’m excited to see them again. Could I put in a small request at this stage: if anyone knows Boris, do invite him along?

This week was also supposed to bring a brand new experience to me (and there aren’t many of those left) but unfortunately it turned out not to in the end. I was meant to be doing my first ever radio interview. It was a very last minute thing, I had an email from my publishers in the morning saying that an author had let them down for an afternoon slot and could I possibly replace them? I won’t mention what the station was for reasons that will become apparent, suffice to say that it was fairly small and low-key and not one that I was especially concerned about impressing. Hence my immediate agreement to do the interview, despite not being prepared and never having done anything like this before. So a time was arranged, I was told the presenter would call me about ten minutes before to put my mind at ease and then I would be interviewed for approximately five minutes. Not a problem, I thought. So I disposed of my youngest child, reminded myself what my book is about and made sure stock answers were available to things I might be asked – name, age, career history, etc. etc. and settled back to wait. Unfortunately, perhaps twenty or so minutes before my call it occurred to me that maybe I should go online and have a listen to this particular radio station – so I did, which was a mistake. The music they were playing was – er – unique, shall we say, and I couldn’t stop laughing. If any of you have gone into an interview in fits of laughter you will know that this is just not a good look. Luckily they didn’t ring me for reasons unknown so I was saved any potential embarrassment/disaster.

Also in this week it is my husband’s birthday. I think he is twenty-seven……however I know it was a mistake to allow my youngest daughter to choose his wrapping paper. And then the day after that I am going to Winchester for the day. This is partly a promotional visit, and partly shoring up last minute plans for the launch event – about which I am very, VERY excited. My guest list is getting there, my outfit is sorted (minus shoes), my cut-out is ordered – I can’t remember if I have mentioned this? In case not – I’ve ordered a cardboard cut-out of just the figures from the front cover and it should be approximately ¾ of life-size. I’m not sure of its exact purpose but it seemed like a good gimmick to have.

So now it’s just final arrangements for the launch – two weeks today ladies and gentleman! I’d like to reiterate that it’s an open event, all are welcome. And any questions can be sent to me at sarah@sarahhaynes.me.uk or put up on my Facebook author page. On the note of questions, I’ve recently completed a Q&A sheet, which some of you may be interested in. It was compiled by me out of a list of the questions that I am most often asked – in my capacity as author, I hasten to add. It makes interesting reading and if you want an insight into my mind as a writer then keep an eye on my website, where it will be appearing shortly!

Winchester is La Place

Tuesday, August 17th, 2010

I appreciate that planning a book launch sounds like it’s a wonderfully glamorous activity, but it truly isn’t. It probably would be if I had access to approximately five thousand disposable pounds and about the same number of friends. No, I jest, I’m aspiring for my book launch to be a low-key, elite affair, not a scrum of people queueing four deep at the bar to drink Aftershock.

La Place Bistro

The Venue for my book launch

So I have a venue, this is the first thing. It is going to be held at La Place, a very lovely French restaurant in Winchester where I unexpectedly ate fish with bones in it for the first time. It was quite a step up from fishfingers, I can tell you. And the worst bit was that I was with someone who didn’t know that I had never eaten fish with bones in it before (I’m sure there’s a proper term for fish with bones in it) and I was keen to both keep this from him and simultaneously maintain my dignified air, which meant that I had to contain my shock when I discovered the bones. Swiftly followed by wondering how on earth I was going to remove them effectively and discreetly. It was my fault; I’d asked for the wretched fish specifically. There wasn’t anything on the menu that fitted my ideal so my friend asked if something could be found for me that was ideal – which it was, along with several hundred minute bones. But suffice to say that I managed with my dignity intact (I hope) and the fish was tremendous. I thoroughly recommend it. And bone debacle aside, La Place is the perfect venue for my book launch. It’s quite small which lends a nice, cosy air, the owners are French and therefore utterly charming and very accommodating, it has a fabulously well-stocked bar and there’s just an air of…..je ne sais quois about it. It has to be visited to be truly appreciated.

Having decided on the venue, the issue of cost became a concern. Some sums were mentioned during conversation between myself and my friend; I nodded and smiled to indicate ‘yes’ and only I knew that I meant ‘absolutely NOT’. If I thought it would make an important difference to the event I wouldn’t mind spending thousands of pounds on the evening (my husband probably would) but I genuinely don’t think it will. Ideally, what I envisage for my guests is to be able to come along for as long or as short a time as they wish, I want them to be comfortable, i.e. something to eat (and I promise there will be no unexpected bones) and more importantly something to drink. I want a relaxed, convivial atmosphere with my book being the focus of the evening, and I think a nice venue, French fare and a few bottles of wine are the way to achieve this.

My husband has come up with a staggeringly awful idea for the occasion, and this is that I should do a reading from my book. Apparently this is de rigueur for these events. And, perhaps, if I’d written a book about some amazing achievement like sailing a yacht single-handedly around the world or swimming in almost sub-zero temperatures up on Everest (just trust me on that one) then it might be nice to hear a particularly exciting excerpt read aloud. I can safely say this because the idea of me doing either of those things is so implausible as to be ridiculous. But my book is not about intrepid adventures. It’ll be bad enough that my guests will have no choice about buying it; I can’t imagine that they want to be forced to listen to it all evening as well.

So having found my venue and approved a menu I must now decide upon a guest list. I have a number in my head that I’m working to, considering the size of the bar, and I must allocate spaces carefully. If you are wildly influential or I particularly like you then you will probably be invited. If not, then the other thing I would suggest is just popping into Winchester on the evening of the 29th September because the idea of this thing is that people can wander in off the street; there will be plenty of publicity posters up to engender interest and you’ll be guaranteed a glass of the one of the splendid wines at La Place.

And finally, I am very grateful to everyone who makes the effort to come and read my blog and if you haven’t already then click ‘Like’ on my facebook page, www.facebook.com/Sarahhaynes.Author and you’ll be notified instantly when a new blog is posted. Alternatively follow me on Twitter @SH_Writes and become my sixth follower! There will be a prize for the tenth. You can also ‘Like’ La Place on facebook – you’ll find the link on my facebook author page.

Next time: I SHOULD have received my review copies which means I can step up a promotion gear and start begging and pleading for shops to stock my book and to be allowed to come in and sign them for people. Time for my most charming self to make an appearance….